Author Archive

Feels strange not to be a busy person

I have never really had a full social calendar. When I was younger I did whatever I could to set up weekend plans in order to combat feelings that there was something socially unattractive about me.  These days I don’t think much about it, but this morning when  friend called to reschedule our Friday afternoon [...]

Update on CRM System Options

I received an email from a reader asking about what I ended up choosing to manage my relationship with contacts per my post in August, Joan’s Review – Choosing a CRM System. Here is how I replied: “I settled on AWeber and another one I uncovered since writing the post, Capsule CRM. Capsule is a [...]

2 Introverts a Wedding and a Camcorder

Yesterday I attended a wedding of a good business friend. We don’t know each other as well, for as long or as deeply as many of the other guests, but we had made a good connection. I headed out in the morning with 2 changes of clothing, the pie I was asked to bring, the bubbles I purchased to help with the festivities and my camcorder. I was aware of, but not paying too much attention to, the fact that I may know only one other person at this wedding of about 100 guests, no mean feat for an Introvert. However, over the years I’ve become more comfortable in stranger situations and confident I’d find my way around so I wasn’t worried.

Promoter or Connector: Which Hat Fits Best?

The idea of business hats is not new, but figuring out how to talk about the hats in a way that could apply to a variety of business situations and owners intrigued me. One such hat is the “promoter” hat, the one I thought would be a good hat to describe a certain set of personal characteristics, and their usefulness in the execution of several important business responsibilities, with marketing at the top of the list.

Social Media followers not Same as Subscribers

Social Media “outposts” are an avenue through which to more easily stay in touch with people you know well (friends and fans) and to become visible to people you don’t know yet, or at all, to make that first connection with them. Furthermore, as Laurie pointed out, it is easier for people to “like,” “follow” and “link” than to give up a name and email address in exchange for a report, blog posts or a newsletter. Why?